In the critical period of industry upgrading and iteration, continuous seeking for change, increasing energy, and stimulating vitality are the top priorities for enterprises to win the competition. On July 28, Laide held a conference with the theme of "Strong Terminal·Gathering Potential Energy" The 15th Anniversary of Liberia and the Guangxi Regional Summit kicked off in Pingnan.
GO! Embrace the times together
How to quickly pay attention to new consumer groups and achieve simultaneous upgrades of marketing strategies and products under the consumption revolution? The first lesson at this regional summit - new media practical training gave the answer; Laidelijia from Guangxi People are full of passion and start the charging journey together at Pingnan Xinxiang Light Luxury Fashion Museum.
△Benchmarks communicate with each other and strive for breakthroughs~
△Learning doesn’t stop, empowerment continues~
UP! Improve energy and reach new heights
Luo Weikui, general manager of Pingnan Laideli, shared on the spot that the terminal market has entered the stage of deep traffic competition at the right time. Although it is difficult, there is nothing to be afraid of. I believe that with the support of strong corporate strength and user-centered service, we will surely be able to create new innovations. of brilliance.
△Pingnan Lai Deli General Manager Luo Weikui
The goal is the direction, and fighting is the decisive battle. Kong Qingtian, deputy general manager of the Laideli brand, shared the theme of "Gathering momentum, moving forward, and creating change", saying that with the blessing of product power and the improvement of service power, through the new "engine "Build a new retail sales system to empower terminals in multiple dimensions, and work closely with terminals toHands forward.
△Laideli Brand Deputy General Manager Kong Qingtian
Since April, Laideli Ceramics has relied on the dual drive of "technology + new products" to coordinate its efforts and sincerely release nearly 30 new products. Among them, it has taken the lead in occupying the market and has become a sales tool for winning terminals. At the meeting, Deli Sales Regional Director Huang Jianrong gave everyone a detailed explanation of new products.
△Laideli Sales Director Huang Jianrong
Time waits for no one, seize the day. There are ever-changing ways to attract consumers' attention. To seize traffic, you have to use real skills on the "tools". Laideli Ceramics insists on service specialization, diverts and transforms private domain traffic, and builds a digital marketing system. Brand planning director Zhang Ruijiao provides guidance on the application of Laideli Cloud Store, a marketing tool that can double store performance.
△Laideli Brand Planning Director Zhang Ruijiao
Stabilizing channels, promoting growth, and winning the tough battle of diversion are new opportunities to accelerate the construction of channels. In order to establish long-term cooperation alliances with craftsmen friends and effectively cover channels, Hu Li, the marketing instructor of the Group Market Center, focuses on the operation method , put forward good advice and suggestions to promote implementation.
△ Group Marketing Center Marketing Instructor Hu Li
△Regional Summit Site—Experience the Smart Store System
This Laideli 15th Anniversary and Guangxi Regional Summit takes the opportunity to assist terminals to deeply explore the brand field, build bridges for outstanding benchmarks in the Guangxi area, and achieve common progress and common progress.Win, I believe that in the next struggle, Laideli Ceramics will create something different and create a new chapter!
