Study art in the fire and temper ceramic tiles with temperature
Gathering ingenuity and precision, focusing on breakthrough technological innovation
This time, Qianghui comes again with new products
New product launch event site
On June 23, the 2022 new product launch conference of Qianghui brand, ‘Following Time’, was successfully held in the exhibition hall of Qianghui headquarters.
This event launched the innovative product of the first half of the year - velvet rock. It also brought unprecedented product preferential policies to terminal friends, igniting the ordering atmosphere in the live broadcast room and on-site, and the transaction volume continued to rise. !
This conference specially invited Liang Qi, chairman of the group's supervisory board, Liang Shengyuan, group chairman, Luo Chang, group general manager, Xian Jiantang, group marketing general manager, Jiang Tao, group product development department director and other groups. Leaders and more than 60 Qianghui dealers and industry media from all over the country went to the scene to witness the stunning launch of Qianghui's 2022 new products, starting a time journey that belongs to Qianghui's family.
Overview of new trends in the industry
Insight into new product directions
As the market environment becomes increasingly harsh, brands must be both industry competitive and able to capture customer needs in their products.
Group Marketing General Manager-Xian Jiantang< /p>
Xian Jiantang, general manager of group marketing, said in his speech that products are Qianghui’s hard power. A good product must be based on the industry’s comprehensive insight into customer needs and accurately solve customer pain points. The new product launched this time - velvet rock, will be what the market needs and what users want.
Every product has technical updates and iterations. Each update and iteration makes the product more perfect and brings consumers a better product experience.
Group Product Development Director-Jiang Tao
At the meeting, Jiang Tao, the group’s product development director, gave us an explanation and sharing of this new product. He mentioned that in the past 20 years, Qianghui has been closely following the market's rigid needs and has been pursuing more competitive and warm products on the road to building precision.
This new product release, with the quality of another innovative breakthrough, exerts the power of technological guidance and becomes a solution to promote customers in product upgrading.
Grand release of new velvet rock products
Witnessed by close friends from all over the country
In this press conference, ceramic tiles and dance were integrated for the first time! The softness of the dancer and the hardness of the velvet rock are perfectly natural, a combination of hardness and softness! They use their own body language to interpret the unique charm of new products!
As the performance came to an end, the new product release ceremony officially kicked off. The eight words "Rongyan Series·New Launch" slowly rose with the mist, which also heralded the [Rongyan Series·New Release]. Rock] will sell well in the terminal market and its performance will increase!
In this new product launch conference, the product preferential policies provided by the headquarters for terminal friends not only attracted all the dealers present, but also triggered a boom in orders. The dealers present expressed that they had seen the exhibition hall and new products. After that, the enthusiasm for ordering was high, and I was full of confidence that [Rongyan] would occupy the market share.
Qianghui Brand Deputy Manager Zhang Zhen (right)< /span>
Friends on-site inspection and ordering
Discuss store sales techniques
Learn how to run an excellent business
Faced with the huge competitive pressure in the market in recent years, how is the market situation of Qianghui dealers? How do dealers seize opportunities and buck the trend? Qianghui took advantage of the opportunity of the new product launch to launch a unique brand strategy sharing session with the theme of "co-discussion, co-conspiracy, and win-win".
Three outstanding dealers were invited to the meeting to share their actual front-line operational experience, from terminal store image construction, store staff training and improvement, and development of new store channel models to all-round Resource integration and other aspects provide practical experience reference for all dealers present.
Mr. Chen from Yancheng, Jiangsu Province - "Engineering Channel Marketing"< /span>
Mr. Xu from Jilin Changchun - "New Model of Channel Expansion"
Mr. Li, Yulin, Shaanxi - "Analysis of Terminal Pain Points"
Liang Qi, Chairman of the Group Supervisory Board, expressed his views on this meeting, requiring terminals to think from the perspective of consumers, improve the local competitiveness of stores with a longer-term vision and better services, and achieve Performance takes off.
Chairman of the Group Supervisory Board - Liang Qi< /p>
This new product launch conference started online and offline simultaneously, once again shortening the distance between manufacturers, effectively establishing interaction between enterprises and dealers, allowing terminals to learn the advantages and selling points of new products more closely, and receive assistance.
In the future, we will continue to adhere to customer demand-oriented, lead the innovation and development of the industry with products and technologies, and continue to achieve breakthroughs in the ceramic industry.
